Katelyn Grady and Jenny Miller had a strong vision for their studio. The Body Electric Yoga Company would be locally and independently owned, and its ethos and offerings would reflect the flavors and character of the community. Rather than implementing a top-down, guru-directed ideology, The BE’s clients would learn to trust their own intuitions and bodies.
“We strive to be inclusive and outward-looking, with classes that are non-intimidating and non-dogmatic in approach and philosophy,” says Grady. Breaking down barriers to entry and creating an approachable atmosphere without watering down the product has always been the aim.
Ten years in, the BE now serves thousands of students each week, with a strong diversity of nearly 100 live and virtual classes. The owners are proud of their teaching staff, a distinct group of personalities who are committed to continual professional development.
To celebrate its tenth anniversary, the Body Electric is offering “newbs” 10 consecutive days of yoga for only $10. Locals who have previously attended a BE class can take advantage of the $49 for 2 weeks All-You-Can-Yoga deal.
The studio is in a former ice house built in the early 1940s. There are three practice rooms, showers, quality athletic wear, yoga gear, and products by local artisans. Be sure to check out the new Love mural on the north-facing side of the building by artist Lisa Marie Thalhammer, who plans to spread love to all 50 states.
The city of St. Pete partners with the BE to provide free classes every first Saturday the month in Crescent Lake Park. The BE also hosts Free Yoga at the St. Pete Pier every first Wednesday of the month. “Our mission is to show as many people as possible how yoga can improve your life,” Grady promises.
For a full schedule of classes and pricing, please visit TheBodyElectricYoga.com or call (727) 490-9361. The studio is at 3015 Seventh St. N.